INCREDIBLE !NDIA has something special for every traveler. 
Feel the thrill as you go white-water rafting on a fast-moving river or feel completely at calm as you relax on a serene beach. Travel history, age-old monuments or feel the modern rhythm of India in its busy crowded cities. Take a wildlife safari tour and watch a tiger in the wild. 
India is a magical travel destination and experience the magic of Incredible India's travel places. As you travel to diverse parts of the Indian subcontinent you will discover though each area may have its own language, customs, cultures, rituals and cuisine, they are all unified in a shared culture. 
If you want to keep discovering new features of the country, travel along with Med! Gateway. 
Incredible India, the name given to India because every thing is incredible here the people, culture, arts monuments, architectures, due to its amazing quality of art and culture preserved by Indian people the name given as INCREDIBLE !NDIA. 
MED! GATEWAY  make your tour more informative, luxury and adventurous tour to India. 
To find best travel agent / tour operators in India is just a click away. Explore India with best Travel and tour operators. You can experience India heritage in the different part of India. 
India's heritage is like a colorful spectrum of multiple facets like crafts, religion, customs, performing arts, traditions, travel, cuisine, beliefs, attitude, history, health, medicine, monuments, literature, painting and languages. 
These heritages of India reflect the influence of existing cultures.

"MED! GATEWAY- A Gateway to Indian Medical Tourism......"

ABOUT INCREDIBLE !NDIA

The first marketing initiative of its kind, Incredible India was conceptualized in 2002 by V Sunil (while he was Creative Director, O&M Delhi), and Amitabh Kant, Joint Secretary, Ministry of Tourism. The primary objective of this branding exercise was to create a distinctive identity for the country. This resulted in the iconic ”Incredible !ndia” logo, where the exclamation mark that formed the “I” of India was used to great effect across all communications. The campaign successfully established India as a high-end tourist destination, generating a 16% increase in tourist traffic in the first year.

Incredible India - National Geographic

In the second year, the Incredible India campaign focused on spiritual tourism, resulting in a 28.8% increase in tourist traffic and a no.1 ranking in the Travel+Leisure readers survey.

Incredible India - Colours

In 2003, Condé Nast Traveller selected India as one of the top ten preferred destinations for the discerning traveller. “India’s results are very exciting and show the country’s increasing popularity amongst sophisticated travellers. It also reflects very positively on the individuals involved in promoting India as a premium tourist destination.” Sarah Miller, Editor, Condé Nast Traveller, 2003.

Incredible India- Kings-Cross

In January 2004, Lonely Planet conducted a survey in 134 countries to select the world’s favourite destination for individual travellers. India was ranked among the top five favourite international destinations in the global survey (the other four were Thailand, Italy, Australia and New Zealand). According to Lonely Planet, “the respondent for the survey was today’s independent traveller – professional, with a degree or post-graduate qualification who is aged 25 to 34.” The 2003/04 campaign went on to win many prestigious awards, including Gold at PATA and the Bombay Ad Club.

Incredible India - Backwaters

After a break of one year, the original team of Incredible India collaborated again. In 2006, Delhi based creative agency (A), founded by V Sunil, was called in to create the new global campaign for 2006/07. The print and outdoor executions combined spectacular images with a wry, self-assured tone – a far cry from the bowing and scraping of past campaigns.

Incredible India - Tiger ad

The campaign went on to win the PATA Grand Award 2007 for Marketing, and was one of only four ‘best of show’ Grand Awards out of a total of 339 entries from 132 organizations.

Incredible India - Adventure-ad

In March 2007, the global brand campaign (an evolution of the ‘Incredible’ theme, which was unprecedented in terms of quality and scale) was extended to the Internationale Tourismus Bourse (ITB) Berlin – the world’s largest travel and tourism show – where India was participating as the Partner Country. The entire project was directed by V Sunil and Amitabh Kant, with support from tourism ministries across the world.

Incredible India-Himalaya

The campaign used the entire city as a canvas – covering it with large billboards, branding on taxis and buses, vibrant graphic art and 3D installations. Signaling a new level of sophistication in India’s branding strategy, the ITB campaign overwhelmed the international media and trade.

Incredible India -Flaming-orange

Invitation: Getting the attention of over 5,000 industry leaders from all over the world was no easy task. Phase 1: The initial invitation card was followed by an e-mail reminder listing program details. Phase 2: During the week-long event, 500,000 program flyers and cards listing daily events were placed at visitor touchpoints across the city – including taxis, hotels and the Galeries Lafayette.

Incredible India- London-Taxi

India Now was a three-month long campaign designed to showcase India’s accelerating economy and ever-evolving culture. It was organized from July to September 2007 in London and featured events, activities and festivals across the capital dedicated to Indian art, film, food, theatre, music and fashion. As part of the campaign, buses and taxis plying along the main routes in London wore vibrant Incredible India colours and messages. Outdoor panels in 150 bus shelters featured images of India that corresponded to the names of famous London Underground stations, creating a dramatic and amusing contrast. An estimated one million Londoners and visitors to London participated in these events. There was also a 16% jump in inbound tourism from the UK. This was the first campaign developed by the new brand team – Leena Nandan, new Joint Secretary (Tourism) and V Sunil.

Incredible India - New York bus

This special campaign was designed to attract a global film crowd at the International Film Festival at Cannes. Large outdoor posters showed off India’s diverse and picturesque locales – from the golden beaches of Kerala to the Tiger reserves of Madhya Pradesh – with cinematographic-themed headlines such as ‘Location for Hire’ in French.

Incredible India - Corporate salvation

The year 2007 not only marked the 60th year of independence for India but also celebrated the arrival of India on the global platform. The Incredible India@60 campaign was launched in New York from 23rd-26th September 2007 to coincide with the UN General Assembly session. The combination of the four-day event and the General Assembly created the perfect opportunity to showcase the best of India to world leaders, top international business moguls and the public.

Incredible India - Dances

Incredible India@60 took India’s extraordinary energy and cultural diversity to the watching world. Billboards at Times Square, taxis, buses, bus shelters, TV and radio announced the arrival of a brand new India. With eight ministries, eight overseas partners and 41 events – including four gala dinners, 13 conferences and panel discussions, nine cultural shows, seven receptions and eight ongoing events – it was a grand show that maximized India’s presence and visibility to the world.This complex project was choreographed and made possible by Amitabh Kant and V Sunil, with the support of Ministry of Tourism officials.

Incredible India - Billboards in NYC

The Colours of India campaign emphasized India’s diverse cultural spectrum. Featuring breathtaking images and colour-based headlines such as Coffee Brown and Red Hot, the campaign was launched globally in 71 leading newspapers and magazines. Using traditional and interactive media – print, outdoor and the internet – India was positioned as a unique and vibrant destination for tourists. This was the second campaign developed by Leena Nandan, Joint Secretary (Tourism) and V Sunil, Executive Creative Director, Wieden+Kennedy Delhi.

Incredible India - Wedding

For Incredible India’s campaign in LA, we used the names of famous Hollywood movies as headlines and set them against images from India.

Incredible India-Yoga

The story continues and so does the campaign. Parallely plenty of small scale such events have been held independent of the main campaign all with an idea to bring more clients into India.

"MED! GATEWAY- A GATE WAY TO INDIAN MEDICAL TOURISM......."


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