Indian Culture

The culture of India is one of the oldest and unique. In India, there is amazing cultural diversity throughout the country. The South, North, and Northeast have their own distinct cultures and almost every state has carved out its own cultural niche. There is hardly any culture in the world that is as varied and unique as India. India is a vast country, having variety of geographical features and climatic conditions. India is home to some of the most ancient civilizations, including four major world religions, Hinduism, Buddhism, Jainism and Sikhism.

A glance at rich and diverse Indian art and culture

Culture we mean the way you behave with other people. Quite simply we are able to say that culture describes a situation of intellectual progress or behavior. India can be a land of art and culture that is depicted by a variety of types of Indian art and Indian contemporary art. Our manners, methods to communicate, rituals, self-beliefs would be the most significant aspects of Indian culture. It’s a different world so the men and women have changed using the time but although the men and women of India haven’t changed when it comes to beliefs, values, customs and rituals. Indian art culture is rich and diversified but is exclusive in the own way. The men and women of India might be said is extremely diverse in the other men and women from the diverse countries around the world. Dressing style, food habits and methods for living might change one of the Indians however their beliefs, values, traditions and rituals won’t ever change which why is Indian culture very unique.

India can be a very colorful country that has a variety of types of festivals, men and women of a variety of religions, traditions, ceremonies and rituals. Indian art culture continues to be kept alive through the a variety of types of Indian art and Indian contemporary art and through other styles of Indian paintings. Traditional Indian paintings goes back towards the olden days in which the culture of the united states was raised through art and craft forms. Indian paintings is among the traditional a part of Indian art culture that has ancient texts underlining the paintings and also the Indian artists have always attempted to entail the theories from the country’s rich culture and heritage through their a variety of types of art. The famous cave paintings of Ajanta and Ellora would be the perfect types of these paintings that have helped the men and women to understand much more about India’s heritage and culture.

Indian culture treats their guest as God and therefore additionally, it states as “Atithi Devo Bhava.” This actually means treating guests as God and looking after them very nicely so they also have the sensation to be in your own home. Indian paintings are a classic tradition in which the artists accustomed to showcase their painting skills about the walls of a variety of temples as well as on the caves. These types of painting popularized Indian art and Indian contemporary art because the beginning of Indian civilization to the current day and it has formed the bottom for that modern artists who’ve always given a category of touch through their Modern Indian Paintings. Indian paintings allow us through the years to become mixture of a variety of traditions that has influenced a lot of men and women around the world. Each one of these helps make the country being called “Incredible India.”

Indian art culture and Indian Paintings goes together as whether or not the men and women of India may have changed through the years however they haven’t let ruin the tradition, culture, principle, rites and values. Thus Indian art as well as Indian contemporary art plays an important role to keep the culture and tradition of the united states intact using the passage of your time making India distinctive in the own ways.

INDIAN CULTURE AND TRADITIONS

Indian Culture remains the most beautiful culture and tradition within the world. I think you’ve seen the metropolitan cities only or maybe you are getting your facts from Television channels. Just visit some village and also you would discover that science has entered within their lives but nonetheless they are greatly Indian. Exactly the same warm welcome, exactly the same innocence, exactly the same tradition and believes-Atithi Devo Bhavah, exactly the same respect. Nothing is different there.
It’s a painful truth that metropolitan cities are coping the western culture blindly due to which it really appears as if we have forgotten our very own culture. Basically had not visited the villages than I have to be struggling with the thought that people have lost our very own identity like a number of other East Parts of asia [Singapore, Japan (I love their Kimono dress greatly) etc.], that have totally changed their dresses,religion, language and lifestyle and today no one can let you know what is their very own identity. It appears so cheap and disgusting in my experience to change our very own self within the colour of somebody else.

Indian cultural history continues to be derived through the absorbing customs, traditions, and rituals from both invaders and immigrants. Many Indian customs, cultural practices and languages are types of this co-mingling over centuries. It had been the birthplace of numerous religious systems like Hinduism, Buddhism, Sikhism which influenced in addition country but the neighboring countries. Using the following invasion from the Islamic rulers the culture of India was heavily relying on Persian, Arabic, Turkish cultures.
Culture is really a term that defines the development and growth and development of a human being through the influence from the social and political situation. Indian culture is really a blend of various cultures over the world, at different points ever and also its very own rich traditions. Though development and modernity has occur. the people of India remain rooted within their strong and rich heritage.

The culture of India

The culture of India is inherent from the rich and diverse migrations and invasions from over 5000 years old history. We have an immense physical, religious, racial and linguistic variety. Indian culture is determined by the ideas, thoughts and philosophies

The distinctiveness of Indian culture

The distinctiveness of Indian culture is based on its strong social system and family values. The elders are seen as the driving force and they are respected and loved. Your guests are considered as gods and therefore are treated with respect and love, even when by foregoing a few of the personal pleasures. Indians will always be ready to help each other in times of need. The philosophy of distributing joy and sharing sorrows can also be an important part of Indian culture. Such unity in diversity is visible here which teaches tolerance and respect for other people.

The mildness and humaneness of Indian culture

The mildness and humaneness of Indian culture are visible in all facet of life. India has people all religions and avenues of life living together harmoniously. India being the birth host to many religions like Hinduism, Sikhism, Jainism, there’s freedom to worship and exercise any religion through the country. When in calamity in addition to celebrations, all religions get together and share the emotions of one another.
Indian festivals, food, religions, rituals, artifacts, monuments, costumes, music and dance, language and literature form an inseparable a part of its culture. The diversity may also be seen in all of the languages spoken here – around 1000, such as the regional dialects. The constitution of India recognizes Hindi and English because the two official language employed for the Union Government.
India is easily the most diverse and secular country with individuals from all religious backgrounds following their beliefs and teachings. Having this type of diverse and varied population, India is really a country of festivals and occasions. The festivals of religions are celebrated through the nation bringing everyone closer. The 3 national holidays – Independence Day, Republic Day and Gandhi Jayanthi are celebrated national. Apart from that you will find different other religious festivals observed across India. There are some local or region specific festivals celebrated through the people of this particular region.
Another notable facet of Indian culture may be the importance of cuisines within the life of people. The primary ingredient may be the various herbs and spices. Each region features its own mix of spices and elaborate cooking approach to make a variety of dishes. Food comes with an important role in bringing the household together. It’s a time when all family members sit and share their daily experiences.
Culture isn’t just about the art, architecture and literature but it’s a part of the people from the childhood. The culture of the country is shaped through the people as well as their upbringing- what ideas and thoughts happen to be put into their development. Indian culture is created by blending the different influences in the neighbors and invaders in addition to by preserving its 
ancient heritage.

 

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INCREDIBLE !NDIA has something special for every traveler. 
Feel the thrill as you go white-water rafting on a fast-moving river or feel completely at calm as you relax on a serene beach. Travel history, age-old monuments or feel the modern rhythm of India in its busy crowded cities. Take a wildlife safari tour and watch a tiger in the wild. 
India is a magical travel destination and experience the magic of Incredible India's travel places. As you travel to diverse parts of the Indian subcontinent you will discover though each area may have its own language, customs, cultures, rituals and cuisine, they are all unified in a shared culture. 
If you want to keep discovering new features of the country, travel along with Med! Gateway. 
Incredible India, the name given to India because every thing is incredible here the people, culture, arts monuments, architectures, due to its amazing quality of art and culture preserved by Indian people the name given as INCREDIBLE !NDIA. 
MED! GATEWAY  make your tour more informative, luxury and adventurous tour to India. 
To find best travel agent / tour operators in India is just a click away. Explore India with best Travel and tour operators. You can experience India heritage in the different part of India. 
India's heritage is like a colorful spectrum of multiple facets like crafts, religion, customs, performing arts, traditions, travel, cuisine, beliefs, attitude, history, health, medicine, monuments, literature, painting and languages. 
These heritages of India reflect the influence of existing cultures.

"MED! GATEWAY- A Gateway to Indian Medical Tourism......"

ABOUT INCREDIBLE !NDIA

The first marketing initiative of its kind, Incredible India was conceptualized in 2002 by V Sunil (while he was Creative Director, O&M Delhi), and Amitabh Kant, Joint Secretary, Ministry of Tourism. The primary objective of this branding exercise was to create a distinctive identity for the country. This resulted in the iconic ”Incredible !ndia” logo, where the exclamation mark that formed the “I” of India was used to great effect across all communications. The campaign successfully established India as a high-end tourist destination, generating a 16% increase in tourist traffic in the first year.

Incredible India - National Geographic

In the second year, the Incredible India campaign focused on spiritual tourism, resulting in a 28.8% increase in tourist traffic and a no.1 ranking in the Travel+Leisure readers survey.

Incredible India - Colours

In 2003, Condé Nast Traveller selected India as one of the top ten preferred destinations for the discerning traveller. “India’s results are very exciting and show the country’s increasing popularity amongst sophisticated travellers. It also reflects very positively on the individuals involved in promoting India as a premium tourist destination.” Sarah Miller, Editor, Condé Nast Traveller, 2003.

Incredible India- Kings-Cross

In January 2004, Lonely Planet conducted a survey in 134 countries to select the world’s favourite destination for individual travellers. India was ranked among the top five favourite international destinations in the global survey (the other four were Thailand, Italy, Australia and New Zealand). According to Lonely Planet, “the respondent for the survey was today’s independent traveller – professional, with a degree or post-graduate qualification who is aged 25 to 34.” The 2003/04 campaign went on to win many prestigious awards, including Gold at PATA and the Bombay Ad Club.

Incredible India - Backwaters

After a break of one year, the original team of Incredible India collaborated again. In 2006, Delhi based creative agency (A), founded by V Sunil, was called in to create the new global campaign for 2006/07. The print and outdoor executions combined spectacular images with a wry, self-assured tone – a far cry from the bowing and scraping of past campaigns.

Incredible India - Tiger ad

The campaign went on to win the PATA Grand Award 2007 for Marketing, and was one of only four ‘best of show’ Grand Awards out of a total of 339 entries from 132 organizations.

Incredible India - Adventure-ad

In March 2007, the global brand campaign (an evolution of the ‘Incredible’ theme, which was unprecedented in terms of quality and scale) was extended to the Internationale Tourismus Bourse (ITB) Berlin – the world’s largest travel and tourism show – where India was participating as the Partner Country. The entire project was directed by V Sunil and Amitabh Kant, with support from tourism ministries across the world.

Incredible India-Himalaya

The campaign used the entire city as a canvas – covering it with large billboards, branding on taxis and buses, vibrant graphic art and 3D installations. Signaling a new level of sophistication in India’s branding strategy, the ITB campaign overwhelmed the international media and trade.

Incredible India -Flaming-orange

Invitation: Getting the attention of over 5,000 industry leaders from all over the world was no easy task. Phase 1: The initial invitation card was followed by an e-mail reminder listing program details. Phase 2: During the week-long event, 500,000 program flyers and cards listing daily events were placed at visitor touchpoints across the city – including taxis, hotels and the Galeries Lafayette.

Incredible India- London-Taxi

India Now was a three-month long campaign designed to showcase India’s accelerating economy and ever-evolving culture. It was organized from July to September 2007 in London and featured events, activities and festivals across the capital dedicated to Indian art, film, food, theatre, music and fashion. As part of the campaign, buses and taxis plying along the main routes in London wore vibrant Incredible India colours and messages. Outdoor panels in 150 bus shelters featured images of India that corresponded to the names of famous London Underground stations, creating a dramatic and amusing contrast. An estimated one million Londoners and visitors to London participated in these events. There was also a 16% jump in inbound tourism from the UK. This was the first campaign developed by the new brand team – Leena Nandan, new Joint Secretary (Tourism) and V Sunil.

Incredible India - New York bus

This special campaign was designed to attract a global film crowd at the International Film Festival at Cannes. Large outdoor posters showed off India’s diverse and picturesque locales – from the golden beaches of Kerala to the Tiger reserves of Madhya Pradesh – with cinematographic-themed headlines such as ‘Location for Hire’ in French.

Incredible India - Corporate salvation

The year 2007 not only marked the 60th year of independence for India but also celebrated the arrival of India on the global platform. The Incredible India@60 campaign was launched in New York from 23rd-26th September 2007 to coincide with the UN General Assembly session. The combination of the four-day event and the General Assembly created the perfect opportunity to showcase the best of India to world leaders, top international business moguls and the public.

Incredible India - Dances

Incredible India@60 took India’s extraordinary energy and cultural diversity to the watching world. Billboards at Times Square, taxis, buses, bus shelters, TV and radio announced the arrival of a brand new India. With eight ministries, eight overseas partners and 41 events – including four gala dinners, 13 conferences and panel discussions, nine cultural shows, seven receptions and eight ongoing events – it was a grand show that maximized India’s presence and visibility to the world.This complex project was choreographed and made possible by Amitabh Kant and V Sunil, with the support of Ministry of Tourism officials.

Incredible India - Billboards in NYC

The Colours of India campaign emphasized India’s diverse cultural spectrum. Featuring breathtaking images and colour-based headlines such as Coffee Brown and Red Hot, the campaign was launched globally in 71 leading newspapers and magazines. Using traditional and interactive media – print, outdoor and the internet – India was positioned as a unique and vibrant destination for tourists. This was the second campaign developed by Leena Nandan, Joint Secretary (Tourism) and V Sunil, Executive Creative Director, Wieden+Kennedy Delhi.

Incredible India - Wedding

For Incredible India’s campaign in LA, we used the names of famous Hollywood movies as headlines and set them against images from India.

Incredible India-Yoga

The story continues and so does the campaign. Parallely plenty of small scale such events have been held independent of the main campaign all with an idea to bring more clients into India.

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Medical tourism in India

1) Cost Competitive: Today, with the rise in the healthcare industry, India understands its potential in the market and offers tailor-made healthcare services at almost lowest cost compared to any other country.

medical tourism in india

2) Excellent Quality & Care (International Standards):  for medical tourism in india Indian Hospitals provide top notch Quality Service. Caring is our culture and quality our custom. We redefine excellence in the medical healthcare industry and are at par with the best across the globe. It’s over a decade that Joint Commission International (JCI), the global arm of US-based Joint Commission on the Accreditation of Healthcare Organizations (JCAHO), has accredited various hospitals in Asia, America, Europe, Africa and Middle East. India has a chain of JCI accredited hospitals that embarks on world-class quality for all.

3) Zero Waiting Time: You hardly need to be in a queue before you are called for an appointment. Once your appointment is fixed, you can be rest assured of the services on time. medical tourism in india has this advantage

4) Staff To Patient Ratio: India, a population with over 1.5 billion people can never lack in office attendants. India has a large pool of medical practitioners. The number of staff taking care per patient in India is much higher than the developed countries. So patients in India receive a more personalized touch in treatments and approach than most other places in the World.

5) Technological Advances (Equipment): for medical tourism in india India is at par with developed nations in world-class technology. The reputed hospitals have state-of-art-equipment and world class infrastructure.

6) Highly Experienced Doctors: Doctors in India have a higher patient exposure ratio due to population explosion. This helps them earn enormous expertise in the area of their respected fields. Again, Indian doctors have already proved their worth in the global market.

7) Ayurveda, Yoga, Homeopath and Naturopathy: Medicines and surgeries may heal you physically. Popping pills and surgeries cannot help you permanently unless you help your body to stay well permanently. Take recluse in the traditional Indian Ayurveda, yoga, homeopathy, and naturopathy to revive your mental peace and prepare you for post-surgery life. This holistic approach becomes imperative after any surgery or medical treatment.

8) Culture, Hospitality and Heritage: India has always echoed culture and hospitality. Be there to feel the difference. India is a land of tradition and customs which reflects in the attitude and approach of the people.

9) Vacation: Be it the Taj Mahal, the Kerala Backwaters, the Thar desert, Goa beaches, Doors Jungle as well as the untouched beauty of the Himalayas, among others, India opens her arms to embrace visitors who seek recluse in the lap of nature

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